What is Google Trends?
In short, Google Trends is a web app from a Google company that works to get information on the most popular keywords.
Should Google Trends be for online sales?
It is necessary. With Google Trends, you can find out what products are trends, products that people are looking for and are on the rise, so you can see market opportunities to increase sales every time.
Google Trends functionality for online sales
As quoted from the site mebiso, maximize the function of Google Trends for online business as follows:
1. Finding content ideas
Content is always needed to increase traffic, fresh content can also foster good relations between you and the follower. With Google Trends, you can check the popularity of a keyword you've chosen for a certain period of time so you can find great ideas for content and increase traffic
2. Use the calendar content facility
This kind of step monitoring of the popularity of a keyword used. Using Google Trends you can identify the keyword cycle pattern we choose. So by using the features of this application, we can plan to create content related to business or sales. Simply put, with this app you can find out the right time to jump-start your product sales.
3. Create content with video
In addition to articles, the best content to increase your online store traffic is video. As it is popular today, a visual content will attract more people's attention than regular content. You can find out what people need next in the format of the video concept. For example, when talking about Cupcake a lot, we can try to create a video content that contains recipes to make the cupcake and so forth. It is much easier to attract people's attention.
4. Updating brand
There is still something magical from Google Trends, which is to update the brand (like a market that always follows trend and trend is tentative and tentative). If it's time to update your brand, Google Trends will help you find the right keywords. Keywords that make your brand do not end tragically but on target and explode.
With Google Trends, anyone will be easy to monitor brand developments on the market. We also need to constantly monitor your brand development in the market. We can monitor it through Google Trends. When what we produce is no longer attractive to the community, we can look for other alternatives to create content that is really needed by the community then the step of updating the brand is the right decision.
How to use Google Trends
1. Finding content ideas
Content is always needed to increase traffic, fresh content can also foster good relations between you and the follower. With Google Trends, you can check the popularity of a keyword you've chosen for a certain period of time so you can find great ideas for content and increase traffic
2. Use the calendar content facility
This kind of step monitoring of the popularity of a keyword used. Using Google Trends you can identify the keyword cycle pattern we choose. So by using the features of this application, we can plan to create content related to business or sales. Simply put, with this app you can find out the right time to jump-start your product sales.
3. Create content with video
In addition to articles, the best content to increase your online store traffic is video. As it is popular today, a visual content will attract more people's attention than regular content. You can find out what people need next in the format of the video concept. For example, when talking about Cupcake a lot, we can try to create a video content that contains recipes to make the cupcake and so forth. It is much easier to attract people's attention.
4. Updating brand
There is still something magical from Google Trends, which is to update the brand (like a market that always follows trend and trend is tentative and tentative). If it's time to update your brand, Google Trends will help you find the right keywords. Keywords that make your brand do not end tragically but on target and explode.
With Google Trends, anyone will be easy to monitor brand developments on the market. We also need to constantly monitor your brand development in the market. We can monitor it through Google Trends. When what we produce is no longer attractive to the community, we can look for other alternatives to create content that is really needed by the community then the step of updating the brand is the right decision.
How to use Google Trends
Sign in to Google Trends with your gmail account.
Enter the selected keywords in the add search terms box.
Worldwide: (Filtering category of locations) Select Indonesia
The last five years: (Screening time) There are many options, you scroll it as needed.
All categories: (Category filtering) Select shopping because you prey on buyers.
Web search: (filtering of app or media category used).
As an example below, enter the keyword 'mukena' then with the filter location of Indonesia, the last 7 days, all categories, and select the next web media enter.
You can see related queries ?!
Apparently most people use the keyword 'shop mukena', 'mukena latest 2017 and the price', 'mukena pretty shahnaz' and yes, now you know the latest mukena model in this year named mukena shahnaz. Then you just need to use those keywords to be optimized into your online store and just wait for the surprise.
Well, already know what the magic of Google Trends. May be useful.
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